Well-articulated, impact-based strategic plans are critical to effective governance: they speak to why the organization matters in people’s lives, help assess the degree to which programs, services and policies are resulting in intended impacts, and articulate strategies needed to address what’s getting in the way of achieving or influencing impact.

Travis has been researching, facilitating developing and implementing impact-based strategic plans for over two decades. Travis brings an evaluative and in-depth research focus to the development of strategic plans, and works with organizations to better understand and articulate why they ‘matter’ to Yukoners prior to determining strategic priorities and key strategies.

Travis also works to ensure that an organization’s strategic plan does not ‘live on a shelf’ by breathing life into the strategic planning and implementation processes through staff and stakeholder engagement, and ensuring Boards and Councils have the tools they need to routinely assess organizational performance and the status of desired strategies.